| |
| |
|
Acne Information |
|
|
|
Speak Up
Another way to really become known in your area is to speak up. Make yourself available to talk to every civic,business and educational group that will have you. Stress your expertise, and, as with writing the newspaper column,never try to sell anything-except your reputation as a knowledgeable, trustworthy professional. I know that many of you are saying. Not me! I hate talking in front of people. Well news flash - so do I. However, try a group like Toastmasters or small networking groups to start out and then work your way up. It's a great way to become known as an expert in your field, and for those of us in real estate a great way to sell our end user manuals for sellers and tenant buyers. Be sure however, before you start going to networking group meetings that you have your 30 second commercial done. A 30 second commercial tells someone what you do in 30 seconds or less. For example, we have two of them. When I'm at a networking meeting and introduce myself I say, "Hi,I'm Sue, I help sellers move their home in 30 days or less and help buyers get into a dream home today that they can purchase tomorrow, what do you do!" or "Hi, I'm Sue, I help people start the perfect home based business". So get your commercial done and start networking and speaking! I know you can do it if you'll just give it a try! Copyright DeFiore Enterprises 2002 Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our "how to" Home Business Solutions Digest, it's like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com
MORE RESOURCES:
|
|
|
|
RELATED ARTICLES
The Non-business Business Think for a moment! If you were to do a business, profession or a job that you loved, something that was a passion, you considered worth doing, one that gave you joy; would you ever think early retirement or rush home early from work? 'Doubtful' is a certainty, to say the least!A few years ago, I perchance drifted across a book titled 'To Sail Beyond the Sunset' in which Robert Heinlein's character, Jubal Harshaw, said something that left a lasting impression on me, and ergo, naturally, on the way I look at life. Jubal says "Happiness lies in being privileged to work hard for long hours in doing whatever you think is worth doing. Cross Cultural Communication & PR The Public Relations (PR) industry is responsible for creating and maintaining relationships between clients and customers. Through areas such as brand management, advertising, media relations and crisis management, PR practitioners seek to foster interest, trust and belief in a product or company. Time to Spruce Up Your Public Relations? Better check out the public relations fundamental premise, then take action in your own best interest.The premise reads this way: "People act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. 24 Killer Press Release Secrets 1. Your press release should sound like news, not an ad. All You Need to Know About Press Release Writing and Distribution Before you even think about writing a press release, there are a few things you need to know about the media. Here's the first - and most important - of them:1. The Only Way to Get Free Advertising? Receiving free advertising is the dream of most business people. If you've ever found yourself frosting at the mouth over how your competitor got interviewed on the news or how they are always highlighted in the local paper, then read on. 16 Publicity tips for Restaurants With a dismal failure rate of more than 75 percent among restaurants, you must be sure you do everything you possibly can do to promote your restaurant through free publicity. Here are 16 tips that will boost your publicity efforts and help you finally get noticed--even if you don't have a big advertising budget. How To Create A News Angle Think of a triangle. On the left, imagine the story you want to tell. What I Do I believe this about public relations.People act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. Slow Day? Create News Sometimes there seems to be no client news worthy of coverage. That's when the savvy PR pro digs deep into the old bag of tricks and pulls out one of these ideas to perk things up:* The List* The Index* The Hall of Fame. Publicity: A Financial Planners Best Marketing Friend There's an old African proverb:"If you think you are too small to make a difference, try sleeping in a closed room with a mosquito."There's a message here for financial planners who want to get free publicity exposure, and use it as a smart marketing tool to grow their practice. How to Tap in to the Holiday Publicity Bonanza If your product or service can be given as a gift, a publicity windfall awaits at the end of the year - but you need to start working in June. Each December, media outlets cover the newest, the hottest and the most unusual Holiday gifts. Publicity and Marketing Magic For Financial Planners: The Four Mores Publicity will take your financial planning practice, your business, and your life to the next level. It's going to bring you: more recognition more credibility more value to the marketplace more business It's obvious that getting more publicity - exposure in the media - will yield you more marketplace recognition. Your Online Newsroom: How to Give Reporters a Tip It's hard to imagine a reporter working today who doesn't regularly visit "official" company websites. And it's hard to imagine just how much those websites have improved reporters' lives. Dont Expect to Bump Oprah From A Magazine Cover "I want a pony, a tree house and the fastest bike in the world.""I want the G. PR Planning: Mapping Out Your Strategies, Tactics With all due respect to all those stereotypical males out there who hate to ask for directions, the fact is that even if the territory is somewhat familiar, if you don't have a roadmap and follow its directions, you're going to get hopelessly lost.So it goes with your PR program. The Ten Ps of PR Everyone is talking about the Ps of successful marketing, so I thought it was time that PR had it's own Ps - essentials that will help you maximise your PR activities and results.1. The Story The Media Really Wants If you're like most of my clients, you're probably interested in getting the media to cover the success of your business. These "business success stories" can be used for future marketing efforts -- including reprints of the story in your marketing materials or on your Web site, or framing the article and hanging it in your office. A Winning Game Plan You want to sell your products or services, and that means good money management, top quality products or services, and hard work on your part. But, for REAL success, the icing on the cake is public relations. Passing the PR Bar The public relations bar, should such a proficiency measure ever come about, may well include a test of PR's fundamental premise: people act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving-to-desired-action the very people whose behaviors affect the organization the most, the public relations mission is usually accomplished.
|
| home | site map |
| © 2006 |